Dr. Tuzhilin Visits Click Forensics
Click Forensics has been working with Dr. Alexander Tuzhilin from NYU to further enhance our rating engine and statistical modeling approach. Dr. Tuzhilin visited with the Click Forensics’ team in San Antonio last week. The company has a goal of producing reports with the highest degree of accuracy in the industry. [caption id="attachment_693" align="alignright" width="248" caption="Dr. Tuzhilin works with the Click Forensics executive team at the San Antonio headquarters"][/caption] Dr. Tuzhilin said, "Click Forensics has good data and this is a source of their advantage over the search engines. My role is to work with them to refine the scoring methodology to improve accuracy. Their approach is to incorporate as much data as possible to improve accuracy. The search providers simply don't have enough data to have the most accurate approach." The work of Dr. Tuzhilin has helped Click Forensics build a road map for the future. We appreciate his insight and expertise and look forward to working with him for years to come.