We all love Google but nobody's perfect! We hear suggestions all the time from advertisers that start, "If I could change just one thing about Google, it would be..." It was this type of feedback that lead to the Click Quality Council's "Eight Principles to Ensure Click Quality". We shared this list with Google and Shuman took time to respond with some great feedback. Last Fall, we released a Report Card, providing an update on how Google and others are doing on the Eight Principles.
So I thought, let's compile a new list! Send me your thoughts and I will share them back with you and with Google. To make it easy, just jot your idea, comment or suggestion in the box below. Thanks!
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Tom Cuthbert