How to Prioritize When Everything Is Important

BY ALAN HENRY
You know that sinking feeling you have when there's too much on your plate? When you try to tackle your tasks by priority, but it feels like 
everything's important? Don't get overwhelmed—it's a problem that everyone faces at some point or another, and while it's difficult to skillfully juggle multiple priorities and competing responsibilities, it's not impossible. Here's how.

It just so happens that there's a career that focuses specifically on juggling competing tasks and priorities: These people are called project managers. And as luck would have it, I was a full time PM for many years, PMP-certified and everything. In that time, I learned a number of helpful tricks that can help you manage your workload at the office as well as your ever-growing list of to-dos at home, with your family, or with your friends. Here's how you can apply some of those techniques to your everyday life.

First, Answer the Question: Is Everything Really Important?

Even if everything on your plate is supposedto be equally important, you still need a way to break down which ones you spend your time on, and how you slice up your time. The first question you have to get past is whether or not everything really is of equal importance. Here are a couple of tips to help you cut through the fog and get a feel for how important your responsibilities and projects really are.

Photo by Lisa Stevens.

  • Grill the boss. At work, you have a manager. At home, you're your own boss. One of the primary responsibilities of any manager is to help you understand what's important, what's not, and what you should be working on. You may have a manager at the office who does this (or needs your help doing it well), but everywhere else, you're in charge of your own work, and no one's going to tell you that backing up your data is more important right now than painting the house. It's easy to give up and think "it's all important," but at work, you can lean in and tell your boss that you really need their help. At home, sometimes you just have to pick something from your to-do list and get started to build some momentum.
  • Ask around. If you're prioritizing tasks that involve other people, like your family, friends, and coworkers, talk to them. Find out from them when they need your help, how much work is backed up behind the things you're working with them on, and if they can lend a hand. If they don't need you for another week and someone else needs you tomorrow, or if they aren't as busy as you are, you know what to do.
  • Work backwards. We'll get into this a little more later, but you probably have an idea of when each of your tasks are due—or at least when you'd like them done by—and how much time is required to work on each item. Start with the due dates, take into account how much effort you need to put into each one and how much input you need from others, and work backwards to find out what you should be working on right now (or what you should have already started, in some cases).
  • Cover Your A**. Finally, once you've taken some time to determine what's really important and arranged them based on what you think you should tackle first, it's time to put it in writing and share it with everyone involved. Set expectations with others for when you'll get your work done for them, and set expectations with yourself for when you'll have time to work on your own projects. This is more important in a work setting, but involving others in your non-work to-dos can also keep you—and others—accountable.

How to Prioritize When Everything Is Important

Get Organized

In order for your priorities to even matter, you need to have some sort of a personal productivity system in place to which you hold yourself accountable—and in which your priorities will actually matter. If you've got a tried and true system, great. If not,check out our guide to building one that's right for you.

The goal of your system, whichever you select, is to take away the need for you to waste time deciding what to work on next, even when you have a lot on your plate. I've found that David Allen's GTD framework is one of the most effective methods for me, mostly because it focuses on what you should do now and what your next actions should be, and it emphasizes getting your to-dos out of your head and into some system that will help you work. I've mentioned before that I manage my to-dos in ReQall, but there are plenty of other options, like previously mentioned Wunderlist, or if you work on a team, Asanaa collaborative tool we adore.

Whichever tool and productivity method you choose, dump your to-dos and projects into it as quickly as possible. Make sure it's something you'll actually return to and use frequently, and something that's easy to fit into your workflow, and you'll be successful. In the end, you want something easy to refer to, easy to enter tasks into, and that gives you a great view of all of the balls you have in the air at any time.

Photo by David Chico Pham.

How to Prioritize When Everything Is Important

Behold, The Trinity: Cost, Scope, and Time

When I was a project manager, one of the first things I learned to help me judge which projects were most important or needed the most attention is the "triple constraint," or a triangle with three equilateral sides. Each side represents the cost of the project, the scope of the project, and the time required to complete the project. None of the sides can be adjusted without making changes to the other two sides. The sides you're weakest in help determine the projects that need special attention. This holds true for all things, not just projects and project managers: If someone heaps more work onto you (scope), but insists that you finish in the same amount of time (time), you'll need more resources (cost) to get the job done.

For example, if you want to paint the spare room in time for out-of-town guests to stay over, you can't change the size of the job (scope), but you can control whether you buckle down and do it yourself overnight (time), or get someone else to do it for you while you do something else (cost). Here's how you can use these three principles to organize your everyday to-dos.

Photo by Mike Truchon/Shutterstock.

  • Time: Work Backwards From Your Deadlines. Time is usually the one variable most of us can't change. Deadlines are deadlines, and often we're not the ones who set them. This is where working backwards from due dates is crucial. Start a spreadsheet, and mark down when each project or task on your plate needs to be finished. Then work backwards to the present day, taking into account everything each specific to-do that needs to be done to get from here to there, and how long it takes to complete. When you're finished, you'll likely see a bunch of tasks that should have started already and others that hopefully won't start for a while if you're going to make the deadline. That list, by itself, is a good indicator of what your priorities are, what you should be working on right now, what you should work on next, and perhaps most importantly, what you should get help with—especially if they're tasks that should have started a week ago.
  • Cost: Get Help from Family, Friends, and Coworkers. Cost means more than just dollars. It also means people who can help you, or services you can call to give you a hand or take the load off. Could you finish faster if someone else worked on it for you? What if a teammate could take part of the job off your hands and you could pick it up later? Perhaps there's a program or application that can automate the process for you, and it's pretty cheap. It may be worth spending money or dragging in friends to help you finish renovating the kitchen before you run out of vacation days, or calling someone to install your new washing machine so you don't have to take time off to do it.
  • Scope: Don't Be Afraid to Make Compromises. If your to-dos have to be done by a certain time and you can't get help, it's time to sit down with the people waiting on you and start making some deals. Let them know what you can deliver by when, and then go on to explain what you can give them later. This is important, because it sends the message that you're not trying to avoid the work you have to do, but you're trying to give them something now that they can use while you keep working in the background to get them everything else on their wish list. The sooner you stop thinking of your to-dos in terms of all-or-nothing, the sooner you'll have the flexibility to say "I'll give you this tomorrow if you give me a week to give you the rest."

How to Prioritize When Everything Is Important

Delegate, Delegate, Delegate

It's easy for us to toil away in obscurity, quietly hating our lives and our jobs and growing more frustrated with every passing minute. All the while, there may be a friend who's willing to help if we had only asked, or a boss who would be willing to help you out if you asked the right questions or gave them the right information.

We've talked about how difficult it can be to delegate, and how to delegate effectively in the past, but however you go about it, it's important to remember that you need to be assertive, not aggressive when asking for help, and you need to make your case with all of the data you have available. By now, you should have your priorities laid out and you have a good idea what you need. Use that information to ask for help and prove you need it, and remember, don't be upset if your friends, boss, or coworkers say no.

Photo by Matthieu Plourde.

Buckle Up, It's Going to be a Bumpy Ride

Using this method to set your own priorities and keep track of your own responsibilities isn't just something you should do when you're starting to feel overwhelmed. If the walls are closing in on you, yes, it's definitely time to take a good, hard look at what's on your plate, what can come off, and what has to give, but waiting until you're already busy and stressed out will make it especially difficult to make the changes you need to get your head above water. Even so, it's essential, and once you do it you'll never look back. Hopefully, you can apply these tricks to your work, at home, and in your day-to-day life. Once you really understand what you have to work on and how long it takes, you'll be able to make smart decisions about whether you can take on that big new project at work, or help your best friend plan their bachelor party.

Ad Analytics Firm Adometry Raises $8M Series D, Led By Shasta Ventures

adometry logo

Ad analytics company Adometry, the combined entity created when Click Forensics acquired Adometry and kept its branding, has announced it has closed an $8 million Series D round, led by Shasta Ventures, with Austin Ventures and Sierra Ventures also participating. As part of the funding round, Shasta Venture’s MD, Jason Pressman, will join Adometry’s Board of Directors.

The company said it plans to use its latest funding to accelerate product development on its analytics platform, Adometry Attribute, as well as recruit staff and expand into new territories. It currently says it processes and analyzes “tens-of-billions of impressions and advertising transactions” per month on behalf of its customers.

Adometry sells tools to help advertisers and marketers determine how cross-channel media campaigns are performing and identify ways they can be optimized. Its approach to measuring campaign effectiveness involves aggregating data from multiple sources and signals, rather than just identifying the “last click” and giving that all the credit for the purchase.

Here’s how the company explains its analytics platform on its  website:

Adometry Attribute uses a “data-driven,” probabilistic approach to determine what should receive the credit. Adometry identifies every conversion and “look-back” over the previous time period to find all the touch-points that user saw prior to the conversion. It then determines the probability of each conversion sequence – with and without an event – and then uses the ratio to determine the importance of the omitted event.

Advanced Attribution offers a number of benefits when compared to simple attribution models. To start, Attribute takes into account any and all available data streams, and analyzes all data instead of sample sets, yielding a highly accurate and insightful model for marketers to judge their marketing efforts by. Attribute is also integrated with numerous data providers and pulls additional third party data for increased accuracy, scalable marketing analytics and reporting depth that allows for truly actionable insights to be uncovered.

Commenting on the funding in a statement, Shasta’s Pressman said: “We believe Adometry has built a unique and sustainable business at the intersection of several exploding market dynamics. Using big data to optimize and influence advertising spend is the future of marketing, and many of the world’s largest brands already rely on Adometry’s robust platform and expertise. We are thrilled to lead this round of funding and excited about Adometry’s continued growth and success.”

Adometry’s full release follows below.

ADOMETRY RAISES $8 MILLION IN LATEST ROUND OF FINANCING
Funding to Fuel New Products and Expansion into New Geographies

AUSTIN, Texas – January 21, 2013 – Adometry, Inc., a leader in cross-channel attribution, today announced that it has completed an $8 million round of financing. The company will use the funds to accelerate its product roadmap, recruit top talent and expand into new territories.

The financing was led by Shasta Ventures and includes participation from Austin Ventures and Sierra VenturesAdometry also announced Shasta Venture’s Jason Pressman will join Adometry’s Board of Directors.

As a result of the funding, the company plans to accelerate product development on its Adometry Attribute platform, which provides marketers with acomprehensive lens through which to analyze and optimize the performance of their cross-channel marketing campaigns. Through unique integrations with leading programmatic buying platforms, advertisers can also automatically funnel performance data and optimization recommendations from Adometry’s platform to real-time bidding engines to optimize media and channel investments for active campaigns.

“Our focus has always been to deliver the best possible products for advertisers so that our customers and agency partners around the world are better able to understand and make decisions about their marketing spend,” said Paul Pellman, CEO of Adometry. “We are humbled by the overwhelmingly positive feedback we’ve received thus far and look forward to delivering even greater value through our Attribute platform by offering new capabilities and features in the coming year.”

“We believe Adometry has built a unique and sustainable business at the intersection of several exploding market dynamics,” said Jason Pressman, Managing Director at Shasta Ventures. “Using big data to optimize and influence advertising spend is the future of marketing, and many of the world’s largest brands already rely on Adometry’s robust platform and expertise. We are thrilled to lead this round of funding and excited about Adometry’s continued growth and success.”

For more information on Adometry, visit www.adometry.com or follow us on Twitter: @Adometry.

About Adometry

Adometry, Inc. redefines marketing analytics by combining and interpreting previously silo-ed sources of big data to generate actions that improve return on advertising spend and increase sales. Through its SaaS-based attribution platform, Adometry processes tens-of-billions of marketing touch points from online and offline media channels for some of the world’s largest advertisers to identify the true consumer purchase journey. Adometry’s scientifically proven methodology and flexible, easy-to-implement solution generates the industry’s most accurate insights, in the shortest amount of time. Headquartered in Austin, Texas, Adometry is privately held and backed by Austin Ventures, Sierra Ventures, Shasta Ventures and Stanford University. For more information, visit www.adometry.com.

5 Productivity Tips From Mark Twain

mark twainPopular pictures of Mark Twain show the American man of letters in a relaxed slump, enjoying a cigar, and sheepishly scanning a warm summer afternoon in a comfortable, white linen suit. A calm, restful smile resides on Twain’s lips and his wild, white hair appears to have recently departed from a goose feather pillow.

On first glance, Twain doesn’t seem like a very productive soul, but you can’t judge a book by its cover.

The fact is Twain was a steady, consistent, and productive writer who tirelessly worked on his craft. There’s a reason why Hemingway called Twain’s most popular book, Huckleberry Finn, the root of all modern American literature.

Twain’s impressive work rate is the result of his happy outlook on life and his unique principles. Even if you aren’t a writer, the following list of Twain’s productivity tips will help you work harder and smarter:

1. Don’t be a perfectionist:

Twain observed, “I don’t give a damn for a man that can only spell a word one way.” Twain didn’t let misspellings and rules of grammar get in the way of his storytelling. He believed in telling simple, humorous tales. Twain left the editing to the editors. This carefree attitude spurred his creativity and let him develop his own style that wasn’t beholden to established rules of fiction

Don’t waste all of your time editing and making things perfect. Give yourself time to be sloppy, creative, and messy. It gives you the opportunity to express yourself without barriers. You can edit, retool, and tweak later.

2. Mind your company:

Productivity isn’t always about waking up early, setting a schedule and trying your best to ignore your email and phone. Sometimes it boils down to confidence and Twain believed only certain people inspire self-assurance.  Twain writes, “Keep away from people who try to belittle your ambitions. Small people always do that, but the really great make you feel that you, too, can become great.”

Ignore the naysayers, the cynics, and the folks who are always sucking their teeth whenever a new idea is brought up. They are the “small people” and all they want from you is to join them in their misery. You must associate with people who allow, encourage, and demand big dreams.

3. Laugh at work:

Everyone has their favorite Twain joke. Mine is, “Be careful about reading health books. You may die of a misprint.”

Twain knew that humor, jokes, and laughter soothed many headaches and ills. “Humor is the great thing,” Twain writes, “the saving thing. The minute it crops up, all our irritations and resentments slip away and a sunny spirit takes their place.”

If you have a mountain of work and stress dogs your daily life than take time to seek out humor. Laughter will help you relax. Once you’re relaxed you can get back to work with more clarity and focus.

4. Develop good habits with incremental steps:

Twain knew that good habits are hard to acquire. While it’s easy to say you’ll get up early and visit the gym, it’s another thing completely to obey your screeching alarm clock before the sun begins its day.

Twain had a hack to instill good habits and it goes as follows, “Do something every day that you don’t want to do; this is the golden rule for acquiring the habit of doing your duty without pain.”

He went on to observe, “Habit is habit, and not to be flung out the window by man, but coaxed downstairs, a step at a time.”

Twain knew that one can’t simply pull a positive habit out of the blue. Good habits have to be worked at incrementally.

Twain also writes, “The secret of getting ahead is getting started. The secret of getting started is breaking your complex and overwhelming tasks into small manageable tasks, and then starting on the first one.”

Don’t jolt your system into new, better habits. Gradually work your way into them so they stick.

5. Don’t follow conventional wisdom:

Twain didn’t believe in dieting or maintaining a healthy lifestyle. He smoked cigars, he drank, and he didn’t believe in abstaining from fattening foods.

When it came to cigars he had an especially large appetite. He writes, “I ordinarily smoke fifteen cigars during my five hours’ labors.” It is not exactly a habit one should replicate, but it illustrates that Twain allowed himself small pleasures while he went about his work.

There’s no rule forbidding yourself from small pleasures while you toil over your projects. Faced with a monumental task one should bear down and get to work while allowing for the odd indulgence.

After all, Twain writes, “There are people who strictly deprive themselves of each and every eatable, drinkable and smokable which has in any way acquired a shady reputation. They pay this price for health. And health is all they get for it. How strange it is. It is like paying out your whole fortune for a cow that has gone dry.”

CEO's Struggle With Time Management, Too

Getty Images
‘Firefighters’ are managers who are prone to dealing with emergencies, instead of driving long-term planning.

If there’s one thing executives lack, it’s time. And many of them, it turns out, aren’t happy with how they’re managing this limited resource.

In an online survey of nearly 1,400 senior executives  — including 668 CEOs and 557 other C-level execs  — just 52% said they were spending their time in a way that matched their companies’ strategic priorities.

Respondents were further divided in their satisfaction of how they utilized their time at work: 32%  said they were somewhat or very dissatisfied, 48% were somewhat satisfied, and only 9% were highly satisfied. The rest said they were neither satisfied nor dissatisfied, or did not know.  The study will be released Monday by consulting firm McKinsey & Co.

When compared with the highly satisfied group, executives who were dissatisfied exhibited remarkably similar time-use habits, which McKinsey grouped into four categories:

“Online junkies” spent on average 38% of their time using email or voicemail, leaving little time for personal interaction.

“Schmoozers,” represented well by CEOs and sales directors, interacted heavily with external stakeholders like clients and customers, at the risk of neglecting their own employees.

Meanwhile, “cheerleaders,” often C-suite executives, spent a big chunk of their schedules meeting and managing employees, but considerably less time with outsiders.

“Firefighters,” usually general managers, were often preoccupied with resolving short-term and unexpected issues.

The findings indicate that methods of time management are a crucial yet overlooked issue at many companies, says Aaron De Smet, a principal at McKinsey’s Houston office and co-author of the report. Executives generally don’t track how they spend their time, he says, and many companies don’t offer guidance in this area.

“Time is one of the most precious and undermanaged resources at a company, and it seems to be getting more so,” De Smet says. “We’re just piling on more and more and more.”

Executives who were fully satisfied with their time management were generally more consistent and balanced in the way they budgeted their time. They spent on average 38% of their time in face-to-face interactions, 28% using email or voice mail, and 21% on the phone. They were more likely to be found working alone (24% of time), than with clients and customers (17%) or direct reports (15%).

CEOs, perhaps unsurprisingly, comprised more than one-third of the 124 executives in the “fully-satisfied” group. De Smet theorizes that they are more efficient with their time because they have executive assistants who manage their calendars. These top bosses also have more discretion when it comes to how they choose to budget their time, he adds.

Overall De Smet argues that companies need to address time management as an organizational initiative, not an individual one. He says firms should  set “time budgets” for certain projects and tasks, and limit the introduction of new initiatives that might overwhelm executives.

The survey, conducted in late 2011, polled executives from a mix of public and private companies around the world.

7 Tips To Ace Your Next Board Meeting

by Boris Wertz

Sitting on the board of a dozen startups, I have seen my fair share of really productive -- and really unproductive -- board meetings.

Here are some best practices to ensure your board meeting delivers the best results:

  • Send out board materials well in advance. Ideally, everything, including the agenda will be sent 48 hours prior. Board members might be traveling or could be tied up with other things; you want to give them enough time to review the materials before the meeting.
  • Spend less time talking about the past, more time talking about the future. I have seen CEOs spend nearly the entire meeting reviewing, which leaves them no time for strategic discussions about the future direction of the company. Keep the MD&A (management discussion and analysis) part short; reserve the most time for discussion about the future of the company.
  • Stay focused on the high-level; don’t get lost in the details. Board meetings should be the time to discuss high-level questions, like the company’s marketing or product strategy, the fundraising strategy, or the team’s performance (and what kind of talent needs to be added).  All of this can get lost in details when board members start providing feedback on specific product features or elements of the marketing plan. While this feedback can be very valuable, it should be dealt with in one-on-ones afterward.  It should not take away from discussion of the key questions during the meeting.
  • Avoid surprises in board meetings. Board meetings are not the place to surprise your investors or independent board members so if you have bad news to share, do this immediately via email / calls and do not wait until the next board meeting. Delivering surprises in the board meeting would immediately create some unease in the meeting and take away focus from the discussion that you intended to have.
  • No email, no calls, no walking out: Each member of the meeting should be solely focused on the meeting, not dealing with day-to-day-stuff. Reserve some time for breaks so that everybody can quickly check their email and place a few calls, but nobody should do that during the meeting (full disclosure: I have been guilty of that in the past).
  • Leave enough time for board items: In every meeting, there are a few formalities that need to be dealt with (like stock option approvals, board resolutions, etc.).  It is important to leave enough time for them at the end of the meeting.
  • Follow-up with an email outlining the key take-aways: It is always valuable when the CEO follows up with an email to all board members outlining the key take-aways from the meeting.  The first slide of the next board meeting should show these key take-aways, and the progress the company has made since the last meeting. This helps align the entire board around the key priorities of the company and the execution against them.

Management Is (Still) Not Leadership

A few weeks ago, the BBC asked me to come in for a radio interview. They told me they wanted to talk about effective leadership — China had just elevated Xi Jinping to the role of Communist Party leader; General David Petraeus had stepped down from his post at the CIA a few days earlier; the BBC itself was wading through a leadership scandal of its own — but the conversation quickly veered, as these things often do, into a discussion about how individuals can keep large, complex, unwieldy organizations operating reliably and efficiently.

That's not leadership, I explained. That's management — and the two are radically different.

In more than four decades of studying businesses and consulting to organizations on how to implement new strategies, I can't tell you how many times I've heard people use the words"leadership" and "management" synonymously, and it drives me crazy every time.

The interview reminded me once again that the confusion around these two terms is massive, and that misunderstanding gets in the way of any reasonable discussion about how to build a company, position it for success and win in the twenty-first century. The mistakes people make on the issue are threefold:

Mistake #1: People use the terms "management" and "leadership" interchangeably. This shows that they don't see the crucial difference between the two and the vital functions that each role plays.

Mistake #2: People use the term "leadership" to refer to the people at the very top of hierarchies. They then call the people in the layers below them in the organization "management." And then all the rest are workers, specialists, and individual contributors. This is also a mistake and very misleading.

Mistake #3: People often think of "leadership" in terms of personality characteristics, usually as something they call charisma. Since few people have great charisma, this leads logically to the conclusion that few people can provide leadership, which gets us into increasing trouble.

In fact, management is a set of well-known processes, like planning, budgeting, structuring jobs, staffing jobs, measuring performance and problem-solving, which help an organization to predictably do what it knows how to do well. Management helps you to produce products and services as you have promised, of consistent quality, on budget, day after day, week after week. In organizations of any size and complexity, this is an enormously difficult task. We constantly underestimate how complex this task really is, especially if we are not in senior management jobs. So, management is crucial — but it's not leadership.

Leadership is entirely different. It is associated with taking an organization into the future, finding opportunities that are coming at it faster and faster and successfully exploiting those opportunities. Leadership is about vision, about people buying in, about empowerment and, most of all, about producing useful change. Leadership is not about attributes, it's about behavior. And in an ever-faster-moving world, leadership is increasingly needed from more and more people, no matter where they are in a hierarchy. The notion that a few extraordinary people at the top can provide all the leadership needed today is ridiculous, and it's a recipe for failure.

Some people still argue that we must replace management with leadership. This is obviously not so: they serve different, yet essential, functions. We need superb management. And we need more superb leadership. We need to be able to make our complex organizations reliable and efficient. We need them to jump into the future — the right future — at an accelerated pace, no matter the size of the changes required to make that happen.

There are very, very few organizations today that have sufficient leadership. Until we face this issue, understanding exactly what the problem is, we're never going to solve it. Unless we recognize that we're not talking about management when we speak of leadership, all we will try to do when we do need more leadership is work harder to manage. At a certain point, we end up with over-managed and under-led organizations, which are increasingly vulnerable in a fast-moving world.

John Kotter

JOHN KOTTER

Dr. John P. Kotter is the Konosuke Matsushita Professor of Leadership, Emeritus at Harvard Business School and the Chief Innovation Officer at Kotter International, a firm that helps leaders accelerate strategy implementation in their organizations.

Forecasting Economic Trends for 2013

Upcoming event:  Forecasting Economic Trends for 2013

For more than 27 years, Alan Beaulieu and Brian Beaulieu have specialized in forecasting future economic changes for businesses. Alan is the President and Brian is the CEO of ITR Economics™ (aka the Institute for Trend Research). Their forecasting accuracy rate is a reliable 94.7%. In their upcoming webinar, “Forecasting Economic Trends for 2013,” they offer practical strategies and solutions for spotting unfolding business cycle trends.

The brothers began by asserting that business leaders need to decide now how they are going to make their move for the economic future. “Economics without actionable items is worthless economics,” said Alan. Their most recent book, Make Your Move: Change the Way You Look at Your Business and Increase Your Bottom Line, elaborates on this concept further. The time to prepare for the economic ups and downs of 2013 and the years beyond is now.

According to Beaulieu, when you survey the world, you have to keep three megatrends in mind that are going to define economic opportunities in the future. These megatrends are:

  1. Demographics. There is a correlation between GDP growth and population growth.
  2. Inflation. Countries that are rich in natural resources fare much better during times of inflation, while others struggle.
  3. Taxes. The unfortunate political truth is that you can’t solve the budget deficit by raising taxes, but you can’t cut spending without raising taxes. To be realistic, you have to expect tax increases to be  part of our economic landscape in 2013 and beyond.

With those megatrends in mind, Alan and Brian make some general predictions about the next five years.

At first, the outlook can seem dim, as inflation reduces purchasing power and increased taxes reduce cash for businesses. But if you figure out now how you’re going to fight this, if you look at your inventories differently, restructure employee compensation now and find ways to drive efficiency to stay ahead of your competitors, you can react in advance to prosper and profit.

It’s a two-year process, and to do it, you start with your competitive advantage. What do your customers really value? Aim your competitive advantages to that. Aim your website, study, adjustment, sales approach, and marketing plan to protect your profit margins. If you aggressively pursue new customers, markets and opportunities now, then market share gains in 2014 can be used to offset a lot of the decline.

During the hour-long webinar, the Beaulieu brothers address further questions on the impact of healthcare reform, world countries’ industrial production, housing, the U.S. public debt, and more. 

Join Tom Cuthbert and Vistage San Antonio is viewing the webinar together on Friday January 25th at noon.  Email tom dot cuthbert at vistage dot com to request an invitation.

 

Attitude Reflects Leadership

By Mike Myatt

My question for you today is a simple one: ”How’s Your Attitude?” Show me a CEO with a bad attitude and I’ll show you a poor leader. While this sounds simple enough at face value, I have consistently found one of the most often overlooked leadership attributes is having a consistently positive attitude. As a CEO, how can you expect to inspire, motivate, engender confidence, and to lead with a lousy attitude? The simple answer is that you can’t – it just won’t work. In today’s post I’ll examine the importance of CEOs having a positive attitude…

I had the opportunity a few weeks ago to watch one of my clients deliver a keynote at a national conference, and while I expected nothing less than an outstanding presentation, what I ended-up witnessing was a true masterclass in the contagious, inspirational power that comes from positive leadership. What made this presentation so powerful was it was more than just an act put on for the benefit of the attendees, it was completely authentic and the audience knew it. This is a relatively new client, but I can tell you beyond a shadow of a doubt, his positivity sets the tone for the entire organization and has produced incredible results. Let me be clear – don’t underestimate the power of a positive attitude.

Clearly the topic of “attitude” has been addressed ad-nauseum in many a self-help piece, but this doesn’t mean that it is not worthy of topical consideration for chief executives. Leaders are not perfect, and as CEO, trust me when I tell you you’re going to have your fair share of bad days. The difference between you the CEO, and everyone else on the planet is you don’t have the luxury of displaying a bad attitude.

Why then do so many CEOs appear to have a bad attitude? While there are certainly a variety of reasons (ego, arrogance, pride, etc.) for why a CEO can display a bad attitude, I believe in many instances it’s because they have fallen prey to a bad habit. Yes, attitudes are formed, and a bad attitude is nothing more than an ingrained habit. The good news is that habits can be broken. So, this begs the question how does a CEO know when they have a bad attitude? If you answer yes to any one of the following five questions, then you are likely in need of an attitude adjustment:

  1. Are your likeability and respect ratings low? While being a great CEO is not a popularity contest, the fact is most great CEOs are both well liked and respected. They have the full faith and trust of their stakeholders, and possess strong positive relationships across constituencies. What do you reflect, and what do people see in you? If you are not well liked and respected then you will have consistent, self-imposed obstacles placed in your path that inhibit your ability to be an effective leader. Ask yourself this question – If an election for CEO was held today, would your stakeholders re-elect you in a landslide victory? If not, why not?
  2. Do you tend to have a pessimistic outlook on things? If you aren’t excited about the start of each day, display a “same crap…different day” attitude, or have a “glass is half empty” perspective on things, then you likely have a bad attitude.
  3. Do people seek your input, advice, and counsel? If people see you coming and quickly run the other way, you have an attitude problem. Great CEOs are magnets who attract the attention of others. If people shy away from you versus clamor for your attention, you likely have an attitude problem.
  4. Are you often frustrated wondering why others don’t see things your way? Everyone can have a bad day, and while it’s okay to have a pity-party every once in a while, it is not the kind of party you want to throw very often, and never publicly. If the majority of your conversations and interactions are negative or confrontational you likely have an attitude problem.
  5. Do you have difficulty attracting and retaining tier-one executive talent? The simple truth is people strongly desire to work with and for great leaders. Great CEOs are talent magnets – people want to be led by those who have much to offer. If you struggle with recruiting, team building, and leadership development you likely have a bad attitude.

If you still don’t know whether or not your attitude is affecting your performance, I would strongly suggest participation in a 360 review process where your strengths and weakness are objectively assessed by those whom you interface with on a frequent basis. Lastly, following are few statistics that might convince you to change your outlook on life if you tend to be a pessimist:

  1. People with bad attitudes have an 800% higher incident rate of being diagnosed with clinical depression.
  2. People who possess a negative outlook on life are four times more likely to suffer a stroke, heart attack, or be diagnosed with cancer.
  3. People who have bad attitudes have more career turnover.
  4. People with bad attitudes have a 50% higher divorce rate.
  5. People with bad attitudes are ten times more likely to have poor relationships with their children.

If your attitude is impeding your relationships, your talent, or your health, it might be time to consider making some changes. If you have any great stories about how attitudes impact leadership and morale please share them in the comments section below.

Thoughts?

What 'Corporate Culture' Really Means, And Why So Many Companies Don't Get It

by Jane WatsonTalent Vanguard via @bi_contributors

While completing my undergrad in Anthro, I was President of the students’ Anthropology Society. (Yep, I was that cool). So, you’ll understand that the topic of organizational culture is of particular interest to me.

And organizational culture is having its HR moment right now…articles, blog posts, seminars- everyone seems to be talking about culture!

That’s why it’s especially unfortunate that we are so sloppy when it comes to what we mean by 'culture'.

Prescriptions for how we can change our organization’s culture are tossed around like recipes, with barely a mention of what we mean when we say ‘culture’. This is not just about semantics. It’s actually really important: sloppy thinking leads to sloppy actions, and frankly, that’s reflected in too much of the current discourse about organizational culture. As a profession that still struggles with gaining the credibility we deserve, HR simply can’t afford to be so imprecise about something we claim is so important.

So, What is Culture?

Well, that’s a question that continues to be open to debate, but let’s not get existential. For our purposes we can draw on some key concepts from the social sciences that can be used as tools in thinking about what we mean by ‘organizational culture’:

  1. Culture is enacted: that is, culture is continuously created by every member of your organization, through their day-to-day participation in the organization. It’s dynamic, shared, crowd-sourced; not static and unchanging.
  2. Culture is “how we do things here”.  It provides members with (largely unspoken) rules for how they should behave to gain and maintain social ‘membership’ in the organization.
  3. Culture is manifested in a variety of ways, including:
  • Language –shared words or labels your organization uses for things.
  • Rituals – such as Town Hall meetings, the summer BBQ, award ceremonies etc
  • Dress code  – how people are expected to dress in the course of doing their work
  • Symbols – the meaning attached to corporate symbols
  • Decision making – how important organizational decisions are made and communicated
  • Conflict resolution – how conflicts are expected to be handled- discussed or avoided?
  • Status- who is recognized and esteemed, both formally and informally?

So, to summarize, this is (to some degree) a circular process: culture, or “the way we do things around here”, is created collectively by an organization’s members, whose actions are then guided by the shared culture, and by acting in accordance with the culture they further legitimize and reinforce it.

What Culture is Not:

  1. It’s not your employer brand: that’s a targeted, tailored message for an audience. Your organization’s culture is not necessarily what you say your organization’s culture is.
  2. Culture is not monolithic. It’s dynamic, it’s crowdsourced. It’s not something you take out of a box and sell to your employees during orientation. They (and you) are creating and recreating it every day.
  3. Because culture is transmitting from, to, and between the members of your organization every day (not from one central point), it’s actually quite difficult to change culture without a critical mass of people consistently ‘transmitting’ the new culture.

Why It’s REALLY Important That We Lose the Sloppy ‘Culture’ Thinking

I keep seeing blog posts, articles, webinars and presentations directed at HR people that use the word  ‘culture’ to mean a whole variety of superficial, simple things that are not culture. These articles are often advancing  the idea that culture can and should be changed to give an organization a competitive advantage, increase engagement, decrease turnover, etc. etc.

But this sloppy thinking about what culture is means that prescriptions based upon that thinking are at best half-baked, and sometimes total nonsense (sorry, but I don’t think that’s an exaggeration). If HR is going to claim (or be handed) yet another mantle, that of ‘Organizational Culture expert’, then we need to do much, much better at defining what culture is, what it is not, and to think critically about why, if and how organizational culture change efforts should be undertaken.

Let’s Avoid This Sloppy Thinking About Culture!

This is a handful of the sloppiest ideas that are floating around out there like bad viruses. Avoid the sloppy!

1. Culture Must be Homogenous Across the Organization

I’ve read stuff that takes as its underlying premise that an organization’s culture needs to be uniform across the entire workforce in order for leaders to effectively change, harness and use culture as an advantage.

Warning:  If you are employed in a place where the culture is uniform across the entire workforce, I regret to inform you that you are not part of an organization, you are a part of a cult. Don’t drink that glass of Kool-aid! Don’t marry Tom Cruise! Just pack your bag and get out now. And then repeat after me: culture is not uniform, it is not monolithic, because organizations are made up of human beings, not robots.

Nor should you want your organization’s culture to be uniform:

“We’re an innovative technology company with a culture that rewards entrepreneurial risk-takers. Our whole finance team really embraces the culture- three of them went to jail last week!”

Internal inconsistencies and subcultures exist within any culture- and usually that’s okay. The sub-culture in a department or team encourages identification amongst members of that team, it can bind groups together, and it’s often adaptive for that particular group, given the demands and constraints of their specialized function.

2. Having a Team Building or Social Event is a Great way to Change Culture

Oh boy, where to start with this one….

Warning:  Sending your employees on a team-building social event will not change your culture any more than sending the Amish to a movie will change theirs. Social events can (theoretically anyway) impact morale and team dynamics, but that is not the same thing as culture!  Culture is not so superficial that a couple of events can create any kind of lasting, strategic change.

And frankly, if your CEO thinks it’s a good idea to spend a bunch of cash on social events as a strategy to produce the vaguely defined outcome of ‘culture change’ , you have bigger problems than your organizational culture…

3. HR Can Change an Organization’s Culture

I wish this one were true, but it is definitely not. Just like employee engagement, retention and a host of other initiatives that (for better or worse) get handed to HR, we cannot hope to implement culture change alone. Because culture is enacted, dynamic and crowd-sourced, culture change should be thought of less like surgery, and more like conducting an orchestra, where the players are creating something together. You can’t just unilaterally change culture; you need your ‘players’ to willingly start playing a new tune.

 

An Alternative to New Year’s Resolutions

By 

What’s wrong with New Year’s resolutions? Is it because the word “resolution” has become associated with superficial, lofty goals that fade almost as quickly as our hangover from the New Year’s Eve celebration? Or could it be that there is simply no time between Thanksgiving and New Year’s to do any serious goal-setting—given all the holiday parties, family obligations, and end-of-the-year work deadlines that must be met?

The answer is “yes” to both. The fact is New Year’s resolutions are a joke because we don’t take the time to do a thorough process of reflecting, assessing, transitioning, and goal setting. Instead, we latch on to any central theme that has been bothering us as of late and turn that into some sort of half-hearted resolution. Is it no wonder that 80 percent of people who make resolutions on the 1st of January fall off the wagon by Valentine’s Day, according to Marti Hope Gonzales, an associate professor of psychology at the University of Minnesota.

So what’s the alternative, you ask?

Let me answer that in two ways.

Your first alternative would be to turn the resolution process into a commitment process. This would require carving out some quality solo time to complete my complimentary workbook, New Years Resolutions That Stick!The workbook comes with 30 thought-provoking questions about this past year and 30 thought-provoking questions about this upcoming year. This tested New Year’s process will help you come up with meaningful goals for 2013 as result of a thorough analysis of 2012. For your free workbook, go towww.greggiesen.com or click on the link above.

The second alternative is to follow the 4-Step process below; no downloads or workbook required.

Step 1:  Take some “me” time and reflect upon these questions about this past year.  Be sure to write down your responses.

  1. What were your four biggest personal highlights and why?
  2. What were your four biggest professional highlights and why?
  3. What did you learn most about yourself this past year?
  4. What were some of your biggest challenges and how did you handle them?
  5. What, if any, regrets do you have?

Step 2:  Take some “me” time and reflect upon these questions about this upcoming year.  Be sure to write down your responses.

  1. Based on this past year, what’s the best advice you could give yourself for 2013 and why?
  2. What’s one thing you’d like to change most about yourself?
  3. What unfinished business, if any, do you need to complete in 2013? What would that look like?
  4. What could possibly prevent you from creating the year ahead that you truly desire? Is there anything you could be doing now to set yourself up to succeed? If so, what would that be?
  5. In a year from now, what do you want to be able to say about this upcoming year in retrospect? What do you need to do to make that happen?

Step 3:  Based on your insights from steps 1 & 2, identify all the things you are willing to commit to doing in the three areas below:

What I will continue to do in 2013:

What I will stop doing in 2013:

What I will start doing in 2013:

Step 4:  For any goal or commitment to be successful, it is critical that you enroll others in your process; be it by sharing your insights and results from Step 3 or by doing this 4-step process together. Either way, select an accountability partner and share with them what you learned from Steps 1 & 2 and what you are willing to commit to in Step 3.

Lastly, I recommend creating a quarterly process for reviewing your commitments instead of the annual process. Our lives change so much on a day-to-day basis that goals and commitments can lose their meaning if not regularly checked and updated. This means getting together with your accountability partner four times. Are you up for that?

In conclusion, every year of your life is essentially a chapter in your own autobiography. Make your life a best seller by capturing as much as you can from each and every year. It will not only give you a greater sense of self, but it will undoubtedly make each successive year that much better.

Aren’t you worth it?

 

7 Steps to Regaining Your Focus

BY  via @entrepeneur

Daphne Vandergrift Elizalde had been running her Newport Beach, Calif., art consulting business for 12 years when she decided to start a second company. For this lifelong multitasker, running two businesses didn't seem too daunting

7 Steps to Regaining Your Focus 

image credit: Shutterstock

But after she founded her customized chocolates business in 2010, juggling multiple tasks seemed more distracting than productive. Taking a phone call while also working on a packaging design, for example, meant she either focused too little on the conversation or had to go back and double check her work.

Elizalde finally decided to quit multitasking. When she began thinking of other unfinished tasks, she no longer tried to juggle multiple things, but instead jotted down whatever came to mind and returned to it later. “Cutting out that multitasking is very hard in the beginning,” she says, “but it makes a world of difference.”

As a small-business owner, you can spend entire workdays jumping from one task to the next. To help you cope, try these seven ways to regain your focus in as little as 60 seconds.

1) Remind yourself why you’re in business.
You may lose focus if you fixate on negative thoughts about your work -- email is overwhelming; there's not enough time; no end is in sight. If you’re unfocused because of such distracting feelings, take a minute to redirect your mind by reminding yourself what made you get into business in the first place, says Ruth Klein, a Santa Monica, Calif., productivity coach who worked with Elizalde. You might think of three work-related things you’re grateful for or read a client testimonial to motivate you, she says.

2) List your top priorities.
Sometimes, you may have trouble focusing because it’s hard to decide what you ought to do first. In such instances, take a minute to write down your top priorities or tasks for the day, says Andrew Goliszek, author of 60 Second Stress Management: The Quickest Way to Relax and Ease Anxiety (New Horizon Press, 2004). “You can always look at that to do list, and it will get you back on track. It shows you concretely what you need to do.”

3) Synchronize your breath and body.
When you close your eyes for a minute and concentrate on the sound and feeling of your breath, you re-energize the body with oxygen, says Joel Levey, cofounder of Wisdom at Work, a Seattle-based productivity training consulting firm. Take a minute to coordinate your breath with a word or movement. For example, you can mentally say the word “here” with each inhale and “now” with each exhale, Levey says. You also can lift your arms overhead with each inhale and lower them with each exhale. When you match your breath with a word or movement, “you are synchronizing the frontal lobes of the brain that help you focus, the motor cortex that controls movement and the speech centers of the brain,” Levey says.

4) Drink a glass of water.
It may sound simple, but if you’re having difficulty staying on task, pause and drink eight ounces of water. While your impulse might be to grab a cup of coffee, too much caffeine can leave you frazzled. Try water instead. Not only will getting up to pour yourself a glass force you to change your thought process, it also will keep you hydrated, which makes you more alert, Klein says.

5) Download an awareness chime app for your smartphone.
Some smartphone apps can help you refocus by sounding an awareness chime at random times throughout the day, Levey says. Some examples include Insight Timer for $2 and ZenChimes, which is free. As an alternative, Levey suggests snapping your fingers as a mental trigger. “Just to have those little auditory pings throughout the day will remind you to get into focus,” he says.

6) Clear your desk -- and mind.
When your desk is cluttered, your mind can be cluttered, too. If you’re feeling unfocused, take a look around your workspace to see if papers are piled up everywhere. If so, Klein suggests placing everything on your desk in a box and putting it out of sight. "When we see a lot of papers and things piled up, we immediately go into anxiety,” she says. "If it's out of sight, it's out of mind." At the end of the day, spend half an hour organizing what’s in your box so you know what your next priority will be.

7) Place a distinctive object on your desk.
While it's important to keep your workspace free of distracting clutter, it can be useful to place an object on your desk that triggers you to refocus, Levey says. It could be something as simple as a flower, a candle or even a can of beans. By associating the object with the need to stay on task, you will be reminded to get back to work each time you look at it.

 

How to Have Successful One-to-One Meetings

There is no more important conversation for a leader than a one to one

I am a big believer in the power of one-to-one meetings with those we work with.  In Vistage, my favorite times of the month are the opportunities to sit down with my members, uninterrupted  and process through issues, brainstorm and even allow them to vent!  This article by Clay Parcells is well written and provides a great roadmap to effective one-to-ones in your business life.  I've added some resources, books and articles at the end of the post.

"How to have Successful One-to-Ones"

As a leader, are you having regular one-on-one meetings with your staff and direct reports?  These are regularly scheduled meetings with each and every one of your direct reports where you sit down and talk.  One-on-one meetings are an opportunity for the leader to LEAD.

It is your opportunity to inspire, influence, motivate, coach, listen, solve problems, make decisions, and create an environment where employees feel energized. You can’t do this with email.  If you lead and manage a team remotely, try to have a face-to-face monthly or quarterly as you conduct the majority of your conversations over the phone. As a leader, it is critical for you to be able to have open and honest conversations with your staff about their jobs, their performance, conflicts and development opportunities.

I’m amazed at the number of leaders who don’t schedule these one-on-one meetings as well as those who do and frequently cancel them due to other pressing issues.  As a leader what are you demonstrating to your employees? Frankly, that they are not important.  I understand that one-on-one meetings take time and sometimes, very pressing company or client issues come up that may require you to cancel your meeting.   However, those situations should be few and far between. 

Why do some leaders fail to schedule regular one-on-one meetings or don’t commit to those that are scheduled?  For some, it may be that they don’t know any better.  This is often the case for newly appointed managers or leaders.  Perhaps they had poor role model or no role model at all.  Or they don’t understand the value of them.  I hate to say it but some don’t enjoy talking face to face with their employees.  It is uncomfortable for them to address conflict, performance issues, to listen without judgment, and to discuss developmental opportunities. If that is the case for you, I recommend you go back to being an individual contributor because leadership is about inspiring, influencing and developing your staff.

Here are some practical tips in having effective one-on-one meetings with your team.

1.         Have scheduled one-on-one meetings and never miss them.

Consistently schedule one-on-one meetings for the same time each week. This develops the habit for you and your direct reports.  Set an agenda and be flexible about what each of your direct reports wants and needs from you during this meeting.  Remember this meeting is to help them.  In today’s high-pressure environment the success of your team depends on the individuals in your team being successful. The purpose of a one-on-one meeting is to provide your direct report with the information to do his/her job and about providing you with the information you need to help him/her do his job.

I would argue that one-on-one meetings should be the single most important meeting in your calendar and should never be cancelled.  However, that is not always possible. If you need to cancel a one-on-one meeting, reschedule it as soon as possible after the original booking, or even better, before. This shows your commitment to your staff and demonstrates that they are important.  Habitually cancelling one-on-one meetings undermines their usefulness and can disenfranchise your direct reports.

2.         Create a safe environment.

One-on-one meetings should be primarily about accurate status for the leader/manager, and continuous improvement for the employee. In order to get the maximum benefit from the one-on-one meeting you must create a non-threatening meeting environment.

Provide constructive feedback/coaching on how to prevent issues from recurring as well as what they are doing well. Try not to play the blame game. Accountability and responsibility are key; but if you start with the blame game, your direct reports may close down, and then you won’t get the information you need until it is too late to fix it.

If you need to have a performance discussion or discipline a direct report, set up a time separate from the one-on-one meeting time to discuss disciplinary or performance issues.

3.         Eliminate all interruptions.

This is your time with your direct report. Turn off your Blackberry or put it on vibrate and place it in your pocket and ignore it.  Move the computer screen away and forward your phone if you can.  As the leader you want to get maximum productivity out of your one-on-one meetings, you need to make your direct report feel like for a specified period of time they have your undivided attention. This means absolutely no interruptions. Close your door or find a private conference room if your office is a cubicle.

4.         How to schedule your one-on-one meetings.

When should you schedule your one-on-one meetings?  A good suggestion is that one-on-one meetings should be one half hour, once a week.  The best answer is whenever fits best in your schedule and the schedule of your direct reports. Personally, I have always preferred to have my one-on-one meetings on Monday or early in the week. The reason I liked Monday’s is because it gave me lots of time to work on and resolve any action items they came up that were my responsibility and it’s the start of the week. 

I would schedule these not on Monday morning since everyone just got back from a long and hopefully restful weekend.  Look at your schedule and see when primarily most of your meetings are set up.  Usually most meetings that you attend are between 10 AM and 4:00 PM, leaving the times early in the day free  to use for one-on-one meetings. 

5.         How best to prepare.

Your preparation for a one-on-one meeting should begin the second that the previous meeting for your direct report ends. You may want to keep a computer file or personal folder for each direct report and whenever you think of something you need to talk to them about in the next meeting, make a note in the folder.

Create an agenda for your one-on-one meetings and make sure your directs have some input on the format and items to discuss.  Remember both you and your employees should clearly articulate your expectations for these meetings.

A suggested format may include the following categories:

·      Accomplishments & status – a list of current projects, or sales with one or two sentences describing progress and status on each. Identify what roadblocks are preventing the projects and sales from moving forward.

·      To do – a high-level to-do list of what you would like to accomplish in the next week.

·      Areas to develop – areas of development and what activities you have undertaken to develop in those areas.

·      Quarterly goal tracking – Whether you establish goals monthly, quarterly or yearly, you and your direct reports should be making steady progress toward fulfilling those goals.

6.         What should the format look like?

Time is precious so use it effectively.  All you need is 30 minutes for these update meetings.  Therefore you can divide the meetings into thirds. One-third for your direct report to discuss their stuff on the agenda; one-third for you to pass on information that you think may be of value to your direct report, discuss items of special interest to you and delegate new work; and one-third for assisting the employee with development opportunities.

Remember these are guidelines only. I recall some of my direct report meetings were focused on one or two areas with little spent on the others. The important thing is not to neglect any one of the areas since each are important to the success of your direct report and to the overall success of your one-on-one meetings.

7.         What questions do you have for them and what questions do you want them to ask you?

What questions should you ask?  It depends on the issues you talk about.  But try to use open-ended questions that start with (What, Where, How) and then focus in the areas that are important to you and your direct report. Some additional effective questions include: What obstacles are getting in the way and what can I do as the leader to remove the obstacles; what can you/we do differently next time; what do you need from me; how are you going to approach this; what areas are ahead of schedule; are you on track to meet your deadlines or quota; what will you do differently and what do you think?

Questions you may want your employees to ask you include: What do I need to do to continue to demonstrate my commitment to you as your leader/manager; what should I stop doing that may be getting in the way; what more can I do to support you?

Remember asking questions is extremely important.  So is listening to the answers.  Don’t interrupt and use your active listening skills to really understand where your employees are coming from. 

8.         Your meeting wrap up.

At the end of the meeting be sure that the actions from the meeting are recorded, and review the actions with the direct report so the actions are clearly understood.  Ask the direct report if there is anything else they would like to discuss.

9.         Post-meeting action.

For the one-on-one meetings to be successful what you do after the meeting is at least as important as the meeting itself. Using whatever method you do to track your work; the actions you are responsible for need to be worked on. One of the quickest ways to erode the effectiveness of your one-on-one meetings, and most likely your relationship with your direct reports, is to agree to actions on behalf of your direct reports and not follow up on them.

It is imperative for leaders to have regularly scheduled one-on-one meetings with your direct reports.  It is important for their development, and will help to increase their engagement, and their commitment to your vision, to the company’s strategies and goals.  Higher engagement and commitment will lead to greater retention of staff that you want to keep, greater customer satisfaction that will lead to greater revenue growth and profits for the business.

 

Resources

www.TomCuthbert.com

www.twitter.com/tomcuthbert

Books

Fierce Conversations, Scott

Leadership is an Art, DePree

That’s a Great Question, Bustin

Power Questions, Solbel/Panas

Conversational Capacity, Weber

Articles

http://www.foxbusiness.com/personal-finance/2011/03/03/um-like-college-grads-lack-verbal-skills/

http://knowledge.wharton.upenn.edu/article.cfm?articleid=2995

http://www.forbes.com/sites/jasonnazar/2013/07/23/20-things-20-year-olds-dont-get/

http://www.wcu.edu/academics/campus-academic-resources/writing-center/employees-lack-writing-skills-in-the-workplace.asp

http://www.ere.net/2011/08/08/a-low-turnover-rate-could-mean-that-you-have-ugly-employees/

http://everydaylife.globalpost.com/keys-building-effective-communication-workplace-1575.html

 

 

 

Nine Ways Successful People Defeat Stress

by Heidi Grant Halvorson via @HarvardBiz 


Feeling stressed? Of course you are. You have too much on your plate, deadlines are looming, people are counting on you, and to top it all off, you still have holiday shopping to do. You are under a lot of pressure — so much that at times, you suspect the quality of your work suffers for it.

This is life in the modern workplace. It is more or less impossible to be any kind of professional these days and not experience frequent bouts of intense stress. The difference between those who are successful and those who aren't is not whether or not you suffer from stress, but how you deal with it when you do.

In the spirit of Nine Things Successful People Do Differently, here are nine scientifically-proven strategies for defeating stress whenever it strikes.


1. Have self-compassion.

Self-compassion is, in essence, cutting yourself some slack. It's being willing to look at your mistakes or failures with kindness and understanding — without harsh criticism or defensiveness.Studies show that people who are self-compassionate are happier, more optimistic, and less anxious and depressed. That's probably not surprising. But here's the kicker: they are moresuccessful, too. Most of us believe that we need to be hard on ourselves to perform at our best, but it turns out that's 100 percent wrong. A dose of self-compassion when things are at their most difficult can reduce your stress and improve your performance, by making it easier to learn from your mistakes. So remember that to err is human, and give yourself a break.

2. Remember the "Big Picture."

Anything you need or want to do can be thought of in more than one way. For instance, "exercising" can be described in Big Picture terms, like "getting healthier" — the why of exercising — or it can be described in more concrete terms, like "running two miles" — the how of exercising. Thinking Big Picture about the work you do can be very energizing in the face of stress and challenge, because you are linking one particular, often small action to a greater meaning or purpose. Something that may not seem important or valuable on its own gets cast in a whole new light. So when staying that extra hour at work at the end of an exhausting day is thought of as "helping my career" rather than "answering emails for 60 more minutes," you'll be much more likely to want to stay put and work hard.

3. Rely on routines.

If I ask you to name the major causes of stress in your work life, you would probably say things like deadlines, a heavy workload, bureaucracy, or your terrible boss. You probably wouldn't say "having to make so many decisions," because most people aren't aware that this is a powerful and pervasive cause of stress in their lives. Every time you make a decision — whether it's about hiring a new employee, about when to schedule a meeting with your supervisor, or about choosing rye or whole wheat for your egg salad sandwich — you create a state of mental tension that is, in fact, stressful. (This is why shopping is so exhausting — it's not the horrible concrete floors, it's all thatdeciding.)

The solution is to reduce the number of decisions you need to make by using routines. If there's something you need to do every day, do it at the same time every day. Have a routine for preparing for your day in the morning, and packing up to go home at night. Simple routines can dramatically reduce your experience of stress. In fact, President Obama, who assuredly knows a great deal about stress, mentioned using this strategy himself in a recent interview:

You need to remove from your life the day-to-day problems that absorb most people for meaningful parts of their day... You'll see I wear only gray or blue suits. I'm trying to pare down decisions. I don't want to make decisions about what I'm eating or wearing. Because I have too many other decisions to make. You need to focus your decision-making energy. You need to routinize yourself. You can't be going through the day distracted by trivia. –President Obama, Vanity Fair

4. Take five (or ten) minutes to do something you find interesting.

If there were something you could add to your car's engine, so that after driving it a hundred miles, you'd end up with more gas in the tank than you started with, wouldn't you use it? Even if nothing like that exists for your car just yet, there is something you can do for yourself that will have the same effect... doing something interesting. It doesn't matter what it is, so long as it interests you.Recent research shows that interest doesn't just keep you going despite fatigue, it actuallyreplenishes your energy. And then that replenished energy flows into whatever you do next.

Keep these two very important points in mind: First, interesting is not the same thing as pleasant, fun, or relaxing (though they are certainly not mutually exclusive.) Taking a lunch break might be relaxing, and if the food is good it will probably be pleasant. But unless you are eating at the hot new molecular gastronomy restaurant, it probably won't be interesting. So it won't replenish your energy.

Second, interesting does not have to mean effortless. The same studies that showed that interest replenished energy showed that it did so even when the interesting task was difficult and required effort. So you actually don't have to "take it easy" to refill your tank.

5. Add where and when to your to-do list.

Do you have a to-do list? (If you have a "Task" bar on the side of your calendar, and you use it, then the answer is "yes.") And do you find that a day or a week (or sometimes longer) will frequently pass by without a single item getting checked off? Stressful, isn't it? What you need is a way to get the things done that you set out to do in a timely manner. What you need is if-then planning (or what psychologists call "implementation intentions").

This particular form of planning is a really powerful way to help you achieve any goal. Nearly 200 studies, on everything from diet and exercise to negotiation and time management, have shown that deciding in advance when and where you will complete a task (e.g., "If it is 4pm, then I will return any phone calls I should return today") can double or triple your chances of actually doing it.

So take the tasks on your to-do list, and add a specific when and where to each. For example, "Remember to call Bob" becomes "If it is Tuesday after lunch, then I'll call Bob." Now that you've created an if-then plan for calling Bob, your unconscious brain will start scanning the environment, searching for the situation in the "if" part of your plan. This enables you to seize the critical moment and make the call, even when you are busy doing other things. And what better way is there to cut down on your stress than crossing things off your to-do list?

6. Use if-thens for positive self-talk.

Another way to combat stress using if-then plans is to direct them at the experience of stress itself, rather than at its causes. Recent studies show that if-then plans can help us to control our emotional responses to situations in which we feel fear, sadness, fatigue, self-doubt, or even disgust. Simply decide what kind of response you would like to have instead of feeling stress, and make a plan that links your desired response to the situations that tend to raise your blood pressure. For instance, "If I see lots of emails in my Inbox, then I will stay calm and relaxed," or, "If a deadline is approaching, then I will keep a cool head."

7. See your work in terms of progress, not perfection

We all approach the goals we pursue with one of two mindsets: what I call the Be-Good mindset, where the focus is on proving that you have a lot of ability and that you already know what you're doing, and the Get-Better mindset, where the focus is on developing your ability and learning new skills. You can think of it as the difference between wanting to show that you are smart versus wanting to get smarter.

When you have a Be-Good mindset, you expect to be able to do everything perfectly right out of the gate, and you constantly (often unconsciously) compare yourself to other people, to see how you "size up." You quickly start to doubt your ability when things don't go smoothly, and this creates a lot of stress and anxiety. Ironically, worrying about your ability makes you much more likely to ultimately fail.

A Get-Better mindset, on the other hand, leads instead to self-comparison and a concern with making progress — how well are you doing today, compared with how you did yesterday, last month, or last year? When you think about what you are doing in terms of learning and improving, accepting that you may make some mistakes along the way, you experience far less stress, and you stay motivated despite the setbacks that might occur.

8. Think about the progress that you've already made.

"Of all the things that can boost emotions, motivation, and perceptions during a workday, the single most important is making progress in meaningful work." This is what Teresa Amabile and Steven Kramer refer to as the Progress Principle — the idea is that it's the "small wins" that keep us going, particularly in the face of stressors.

Psychologically, it's often not whether we've reached our goal, but the rate at which we are closing the gap between where we are now and where we want to end up that determines how we feel. It can be enormously helpful to take a moment and reflect on what you've accomplished so far before turning your attention to the challenges that remain ahead.

9. Know whether optimism or defensive pessimism works for you.

For many of us, it's hard to stay positive when we've got assignments up to our eyeballs. For others, it isn't just hard — it feels wrong. And as it turns out, they are perfectly correct — optimism doesn't work for them.

It is stressful enough to try to juggle as many projects and goals as we do, but we add a layer of stress without realizing it when we try to reach them using strategies that don't feel right — that don't mesh with our own motivational style. So what's your motivational style, and is "staying positive" right for you?

Some people think of their jobs as opportunities for achievement and accomplishment — they have what psychologists call a promotion focus. In the language of economics, promotion focus is all about maximizing gains and avoiding missed opportunities. For others, doing a job well is about security, about not losing the positions they've worked so hard for. This prevention focus places the emphasis on avoiding danger, fulfilling responsibilities, and doing what feel you ought to do. In economic terms, it's about minimizing losses, trying to hang on to what you've got.

Understanding promotion and prevention motivation helps us understand why people can work so differently to reach the same goal. Promotion motivation feels like eagerness — the desire to really go for it — and this eagerness is sustained and enhanced by optimism. Believing that everything is going to work out great is essential for promotion-focused performance. Prevention motivation, on the other hand, feels like vigilance — the need to keep danger at bay — and it is sustained not by optimism, but by a kind of defensive pessimism. In other words, the prevention-minded actually work best when they think about what might go wrong, and what they can do to keep that from happening.

So, do you spend your life pursuing accomplishments and accolades, reaching for the stars? Or are you busy fulfilling your duties and responsibilities — being the person everyone can count on? Start by identifying your focus, and then embrace either the sunny outlook or the hearty skepticism that will reduce your stress and keep you performing at your best.

Put some or all of these strategies for fighting stress, and you will see real changes not only in the workplace, but in every area of your life. With the holidays around the corner, you might want to work on creating a few if-thens for dealing with the relatives, too. "If I'm about to lose my mind, then I'll have some more eggnog," works wonders for me.

The Disconnected Leader

By Mike Myatt, Chief Strategy Officer, N2growth

Even though few would dispute the value of being an engaged leader, many still do not practice what they preach. The harsh reality is great numbers of leaders continue to operate in a vacuum by sequestering themselves away in the corner office and attempting to lead from afar.  Trust me when I tell you that being out of touch is never a good position to find yourself in as the CEO. I rarely come across leaders who couldn’t benefit from being more meaningfully engaged on both a broader and deeper basis, and hope that today’s post will encourage you to do just that…ENGAGE.

I have consistently espoused the value of walking the floor (hat tip to Tom Peters –MBWA), dropping in for meetings on an impromptu basis, proactively engaging key stakeholders, and any number of other items that focus on raising your awareness. Don’t think span of control – think span of awareness.

My advice to CEOs, regardless of whether you’re running a start-up or a Fortune 500 company, is to go see things for yourself. I think you’ll find your view of the world will change dramatically when you validate impressions based upon your own observations, as opposed to sole reliance on what you read in a management report, or what you hear third or fourth hand in a meeting. Think about it… when you’re sitting in front of the board, on an analyst call, providing testimony, talking to the media, or speaking at the annual shareholder meeting, wouldn’t it be great to actually know what your talking about as opposed to interpreting what someone else has told you?

So the real question is this – how does a CEO get to the point of being so disconnected from operations that he or she just doesn’t have a clue? The reality is that there are any number of reasons why this can happen, a few of which I’ve noted below:

  • The Optimistic CEO: I have met a number of CEOs that simply choose to view the world through rose colored glasses. They will believe what they want to believe regardless of what they hear or what they observe. Even in the worst of times they believe nothing to be insurmountable. While optimism is generally a great quality for a CEO to possess, there is a point at which unbridled optimism can disconnect a person from reality.
  • The Arrogant CEO: These CEOs believe they can will their view into reality in spite of circumstances, situations, or events. The arrogant CEO doesn’t value the input of line and staff management. These CEOs see management opinions as inconsequential, unless of course, they happen to be in alignment with their own beliefs and opinions.
  • The Unaware CEO: These CEO’s will take any report or piece of information at face value. These CEOs are overly trusting, and often politically naive. They fail to seek clarification, validation, or proof supporting the information they have been fed. This is a very unhealthy state of mind for a CEO hoping to survive over the long haul.
  • The Fearful CEO: These chief executives hide in fear of making a mistake, revealing shortcomings or inadequacies, or in an attempt at managing perceptions. CEOs guided by fear often suffer from indecision and analysis paralysis. The worst thing about a fearful CEO, is that executives who refuse to make decisions and take risks will transfer that thinking to others within the organization. Leadership is a contagion – good or bad. Oddly enough, the biggest sign of a fearful leader is when a leader fails to engage. Leaders who avoid personal interaction, or shy away from social media for all the wrong reasons are likely fearful leaders.
  • The Disconnected CEO: Unlike CEOs who understand how to leverage time and resources via delegation while remaining connected to management and staff, the disconnected CEO does just the opposite. They have reclusive tendencies which cause them to often completely abdicate responsibility and remain disconnected from management. Sticking one’s head in the sand will not make the circumstances of a particular situation go away, rather that type of thinking will likely on exacerbate the issue.

If you’re a CEO with clouded vision and desire to change the view from the top, it is critical that you maintain open lines of communication through a variety of channels and feedback loops. All good leaders maintain a connection and rapport with both line and staff. Furthermore, savvy CEOs are always working to refine their intuitive senses. A good CEO demands accountability and transparency. They challenge everything of consequence. They understand that acceptance of general statements and ambiguity, or blindness to hidden agendas will only contribute to limiting their vision.

If you’re a CEO and you haven’t personally spoken with your top customers, suppliers, vendors and partners, you’re doing yourself and your company a great injustice. If your CFO handles all communications with your banking relationships, and your Chief Investment Officer handles all of your investor relations, you’re flat out missing the boat. If your CMO is making all of your brand decisions there will be h*ll to pay down the road. Moreover, in today’s litigious and compliance oriented world where the CEO is no longer out of reach, it’s just plain smart to take a more hands on approach. Remember that there is a major difference between delegating and abdicating responsibility. I think President Reagan said it best: “trust but verify.”

Let me be very clear; I’m not suggesting that you become a micro manager or that you stop delegating, I’m simply suggesting you do the job the way it is supposed to be done. Great leaders champion from the front – they are not disengaged invisible executives. As the CEO you are the visionary, influencer, champion, defender, evangelist, and you must have a bias to action. You can be none of these things as a recluse.

Engaged leaders are very visible and very active leaders - they question, listen, assess and react. I can promise you one thing – leaders who don’t have a clear read on the pulse of the organization, won’t have a healty pulse for very long.

Thoughts?

 

13 Ways to Fix Your Worst Meetings

via @inc

Meetings get a bum rap, especially from Gen-Y founders. What are the youngest entrepreneurs actually doing behind closed conference doors?

Meeting at Work w/boss 

Reza Estakhrian/Getty

 

 

The Young Entrepreneur Council asked 13 successful young entrepreneurs how they keep their start-up staff meetings lively and productive, week in and week out. Here are their best answers. 

1. Simply Stand Up

We have a daily standing meeting, during which each person is actually standing. The meeting typically lasts five or 10 minutes with everyone sharing their progress during the last 24 hours, goals for the next 24 hours, and any obstacles they have. We've found that we all get to the point faster when forced to stand rather than sit.
-- Bhavin ParikhMagoosh Test Prep

2. Share Your Growth

Pitch a brighter future. Show your colleagues your company's current growth or share some current and future revenue projections. They will get excited and therefore be more productive and proud that they are part of something big.
-- Ak KurjiGennex Group

 


3. Prepare the Agenda in Advance

The worst meetings have two characteristics: no agenda and no objectives. Send a meeting agenda to attendees in advance of any meeting. Figure out what topics can be handled outside of the meeting, and also which ones merit more attention based on your team's replies. The benefit? Shorter meetings that provide everyone a sense of accomplishment.
-- Aaron SchwartzModify Watches
 

4. Focus on Focus

Figure out your key points for the meeting and discuss only those. It's amazing how quickly a group can get off topic. Don't silence off-the-wall, fun comments related to the topic at hand, but if someone has something important to say about an unrelated topic, let him or her know there is a time and place for that comment, and this isn't it.
-- Nick FriedmanCollege Hunks Hauling Junk

5. Stick to Short, Departmental Meetings

I believe in segmenting meetings into departments, and then limiting the meetings to only 30 minutes. Once a week, I spend the last part of the day in half-hour departmental meetings where I meet with each department. We discuss productivity and we define specific goals and agenda.
-- Chad FrenchPeerFly


6. Host Hangouts, Not Conference Calls

My company is all virtual--everyone works from their own home office al l around the country. To stay connected, we've started using Google+ Hangouts for our weekly team meetings. It's so much more engaging to be able to see everyone on video than just hear voices, and it ensures that everyone stays focused and isn't doing something else while they're pretending to listen!
-- Laura RoederLKR

7. Schedule Friday "Beer and Learns"

On Friday afternoons, we hold "Beer & Learns." The subjects include everything: company-wide feedback, focus groups for a new product build, client QA testing, or brainstorm sessions. It's a great way to stay lively and have fun, but still talk strategy.
-- Abby RossBlueye Creative


8. Be More Spontaneous

In a flat company structure, opting for more impromptu, rather than planned, meetings keeps things fun and interesting. Everyone gets a break from their current tasks to come together for a session, which can leave them feeling energized and empowered when they return to their work. In turn, this boosts team morale and increases productivity.
-- Nick ReeseElite Health Blends

9. Blend in the Bonding

I always make it a point to incorporate a team activity into staff meetings. First, it motivates them to want to attend, and the meetings are more productive because of this. Second, it builds a stronger team. Another added benefit is that the meetings usually aren't filled with a bunch of useless discussions. My team wants to provide quality feedback and get the information they need in a short-period of time so they can move on to the fun stuff--we've incorporated picnics, bowling, and even sailing into meetings.
-- Andrew SchrageMoney Crashers Personal Finance

10. Experiment With Schedules

One of the best things we've done with our weekly staff meeting was to change it from Friday afternoon to Monday morning. It completely changed the feel of the meeting because on Fridays, we were always talking about what had already happened that week. On Mondays, people were more forward focused and we talked about proactive plans for the week ahead, and we ended up being so much more prepared. This has led me to rethink the timing of several other weekly meetings we have, and increased productivity by a ton.
-- Caitlin McCabeReal Bullets Branding

11. Determine Action Items

After discussing each item on your meeting agenda, identify action items, point people for those action items, and deadlines for completing those action items. Do this for every item on the agenda when you discuss it. That way, you leave the meeting with a whole new set of productive to-dos and clear direction for who is doing them and when they are getting them done by.
-- Stephanie KaplanHer Campus Media

12. Brainstorm With Structure--and Sweets

Set and agenda and stick to your stop time. Brainstorms always spark creativity and enthusiasm in our office. Establishing a framework for the brainstorm keeps them structured and productive. When in doubt, involving candy and good humor never hurts!
-- Melissa Kushnergoods for good

13. Why Meet at All?

We rarely have meetings at TalentEgg. I find that they generally create an unnecessary and unproductive structure around what should just be a quick chat (either virtually or in person). That being said, it's important to spend time together as a team, so every Friday, we have a "numbers and highlights" meeting at the end of the day. Each team member presents their key metric, and something exciting that happened in the week. After everyone is done, we easily roll into random chat about the weekend. It's a great way to get some face time, share important information, and wind down.
-- Lauren FrieseTalentEgg

 

Take a moment to pray

Along with everyone else in our nation, I was deeply saddened and sickened by the shooting in Connecticut.

Take a moment today to pray.  Consider the teachers, administrators and counselors around the country who will have to deal with questions from young students and concened parents.

My oldest daughter is a first grade teacher.  I am extremely proud of her work, commitment and love for her students.  But there is no way to not have an elevated fear when something like this happens.  Life is not something to be afraid of, but there are tragic realities.  

So hug your child a little tighter, speak a word of encouragement to those teaching our kids and pray for those affected, our children, our teachers and our country.

"I have told you these things so that in me you may have peace. In the world you have trouble and suffering, but have courage--I have conquered the world." John 16:33

 

No. 1 Marketing Mistake You're Making

by James Archer via @inc

Marketers need to inject a bit of this into their efforts to catch the most customers.

frustrated silhouette

 

When a company isn't catching enough fish (especially in a tough economy), the CEO's instinct is often to cast a wider net, hire more people to cast nets, or simply cast the net more frequently.

Unfortunately, they seldom consider the most obvious solution: mending the holes in those nets. They apply ever-increasing effort toward something that's just not going to work well because they're missing the real problem.

It's not really their fault, though: it's just a natural consequence of what got them to be CEOs in the first place.

You see, CEOs tend to be quick decision-makers. They're used to reviewing the observable facts of a situation and taking quick and decisive action. Of the four decision modes (Spontaneous, Humanistic, Methodical, and Competitive) they tend to be Competitive. And even if they don't start out that way, the tough realities of being a CEO usually push them in that direction over time.

This fast and logical decision-making style actually puts them at a disadvantage when dealing with consumers. Why? Because consumers typically don't shop like that.

In relatively affluent markets, such as the United States, consumers are driven less by rudimentary needs like features and benefits, and more by psychological needs like affiliation, aspiration, and identity. They make decisions based on the same motivations that many CEOs have actually spent years trying to discipline out of themselves so they could think clearly and be good CEOs.

We all know the companies that consumers get excited about and love to evangelize: Apple, Zappos, Harley-Davidson, etc. These are companies that understand the emotional side of the equation, and build it into their business strategies. From the top down, they acknowledge and embrace how their customers really think, and design their business strategies around it.

On the other hand, a typical small- or medium-sized business does a relatively poor job of this. Because the CEOs are competitive-minded, they try to solve their marketing problem with quantity (hits, clicks, likes, impressions, followers) instead of quality (emotion, inspiration, connection, identity, affiliation). They develop metric-lust, and pursue tactics that fit nicely into a spreadsheet, but aren't really acknowledging the reality of the customer's conscious and sub-conscious behavior.

The result, unfortunately, is an experience that fails to keep the customer around. She sees it, shrugs, and quickly forgets. The short-term marketing tactics get her into the net, but she slips right through the big hole in the bottom.

(If you don't believe me, go check your web stats to see how little time people are spending on your site, how few pages they're visiting, and how many aren't turning into customers.)

To mend your net, you have to create an emotional experience that's so sticky, so engaging, so compelling that they don't want to leave. To compete in a tough market, you have to make your customers feel something.

(And here's a pro tip: your corporate vision statement and generic corporate valuesabout quality, service, integrity, etc., unfortunately won't do it.)

Once you've designed an emotion-focused experience for your customers, your sales and marketing dollars will go further than they ever have before. One dip of the net will land you hundreds of fish, instead of the few you're catching now. Only then does it really make sense to ramp up your net-casting efforts.

You'll have to get out of your comfort zone to do it, though. You can't solve this problem sitting at your desk staring at a spreadsheet, trying to find the logical answer. Go talk to your customers. Figure out what's frustrating them. Learn what gets them excited. And work with your team to brainstorm ways to add layers of real emotion to your business.

Try mending those nets, and see what happens. You'll be glad you did!

Growing Your Business Using Search Marketing

Tuesday, December 11, 2012 from 8:00 AM to 10:00 AM (CST) in San Antonio

The growth of online advertising has changed the competitive landscape of business. The days of simply running a Yellow Pages ad or placing ads in newspapers have been replaced by Google, Facebook and LinkedIn. How does your business leverage this new technology? How can you compete in search marketing, local online advertising and ensure your customers find your business?

Ryan Kelly's presentation, "Growing Your Business Using Search Marketing" will answer these questions. You will gain the following insights:

  • Get an overview of search marketing basics
  • Learn the difference between pay per click (PPC) advertising and search engine optimization (SEO)
  • Gain insights into Google+, LinkedIn and Facebook to promote your business
  • Find out how to spy on your competitors and learn about their online activities
  • Understand ways to measure the results of your advertising dollars, make every dollar count
  • Meet other local CEO's and business owners and enjoy a great networking opportunity
  • Bring your online advertising questions for Ryan and take advantage of Q&A time

    Visit tomcuthbert.eventbrite.com to regitster.  
    Email me at tom dot cuthbert at vistage dot com to request the registration password.