Who’s Really Scanning All Those QR Codes?

I think there is great value in the QR code concept.  Over the past few months, I have used the QR reader on my iPhone to look at ads, products and even connect with people.  I thought this article from Mashable and the graphic below did a good job of explaining the concept.  As an example, here is my QR code:


Who’s Really Scanning All Those QR Codes?

 by  Jolie O'Dell

 QR codes are everywhere these days — in fine art exhibits, some cities’ building permitswrapping paper and every imaginable kind of marketing campaign.

QR code-focused startup JumpScan was kind enough to send along a graphically organized representation of some data they’ve gathered about QR codes — who’s scanning them, what kinds of devices they’re using and what brands are running QR code campaigns.

Cooler still, you can scan every QR code in this infographic to get more info, making this Mashable‘s first interactive infographic. So have your smartphones at the ready, and click the image below if you need to see a larger version.

When you’re done clicking, scanning and learning, riddle us this in the comments section: When was the last time you scanned a QR code, and what did you get out of it?  Read post here>>>